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INNOVATIVE MANAGERIAL ASPECTS OF THE POTENTIAL OF MATERIAL-TECHNICAL BASE AND THE FORMATION OF CONTROLLING MECHANISM IN THE MANAGEMENT OF THE ENTERPRISE POTENTIAL DEVELOPMENT

Abstract

In the current context, an important basis for the reproduction of life-sustaining activity and rise in the operation efficiency of domestic commodity producers is the mobilization of all available reserves. One of the major reserves is the use of available opportunities for resource economy, i.e. careful and economical use of resources. The primary focus of the domestic economy on a lower innovation-technological modes leads to the need of attracting enterprises to the technological development processes. The article examines the innovative aspects of the material-technical base management and the formation of controlling mechanism in the management of the industrial enterprise potential development. The innovative development of industrial enterprise potential is targeted as a research object. The aim of the article is justification of approach to strategic management of enterprise material-technical base (MTBE) development on the basis of restructuring as well as justification of specific features of formation and use of the controlling mechanism of the enterprise development processes. Achieving this goal involves determining the ability of the enterprise to develop its potential in innovative way as well as strategy features of such development, and the formation of the set of control parameters to manage this development, the justification of peculiarities of formation and use of the controlling mechanism of innovative development of an enterprise potential, and the development of methodological recommendations on organizational structuring of controlling mechanism and its connection with the enterprise staff activities.

OLGA V VORONKOVA, ANNA A KUROCHKINA, IRINA P FIROVA, ELENA V YALUNER

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